Author Archives: andrew

Updated link shortener dashboard

As more and more of our customers are using the link shortener to create and track links by hand, we released an update today which allows you to view your link history: Easily sort by date or number of clicks … continue reading

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Numbers don’t move (or lie)

One of the things we have observed that is simultaneously frustrating and comforting about consumer Internet businesses, is that it is very hard to move the numbers once they are “pegged”. What we’re talking about is the amazing consistency you … continue reading

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Vocus releases White Paper: What Makes an Influencer

A majority of marketers suggest that a person with a handful of tightly connected friends / fans / followers is more likely to have a measurable effect on an outcome. – Vocus survey continue reading

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Clickst publicly announced

Clickst Makes Social Media Efforts Quantifiable for Marketers:
Innovative Platform Combines Social Media Sharing, Click-Tracking and Action-Oriented Analytics to Capture and Act Upon User Behavior in Real-Time. continue reading

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Vocus webinar on influence

Obviously here at Clickst we have a strong vision on what it means to be an influencer, and it was nice to see that reinforced by an independent survey. An overwhelming 91% of respondents believe a post-click action is the most important criteria for evaluating the success of a campaign or content. continue reading

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An honest conversation about your data

We at Clickst believe that your data is your data, and by working to help to maximize your insight and understanding of that data, our goals are aligned with yours. continue reading

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What’s cookin’ with Clickst

Our blog will follow a staple of carbohydrates (marketing), with a healthy dose of protein to build muscle (technology), have the healthy fats (social), and occasionally include some sweets (trivia & off-topic) to keep things interesting. continue reading

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